Health Outcomes Liaison (HOL) and Managed Care Liaison Teams

$3,495.00

This report contains benchmarks and best practices for the management of existing health outcomes liaison (HOL) teams and the development of new ones. Metrics explore team resources and infrastructure as well as health outcomes liaison activity levels and payer interactions. Use the findings to compare team sizes and ratios (commercial account rep-to-HOL and field manager-to-HOL) to determine ideal staffing numbers and budget allocation. Explore timelines to determine the right time for health outcome liaison brand support, and discover how top companies align messages across teams and coordinate health payer liaisons with other field forces to deliver a strong product story.

 

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Top Reasons to Review This Health Outcomes Liaison Report

Right-size and position your HOL team to maximize impact: Examine real-company structures and see why many leading companies place HOLs under the medical affairs structure. Compare team sizes and ratios (commercial account rep-to-HOL and field manager-to-HOL metrics) to determine ideal staffing numbers and budget allocation.

Assemble an HOL team with superior skills and diverse experience: Find the right mix of educational and healthcare experience and competitive compensation to attract and retain high-caliber liaisons at different levels. Equip these new hires — and support ongoing personnel development — with well-designed training programs.

Strengthen payer relationships and build a convincing product dossier: Compare benchmarks and rankings to see how often — and with which tools — teams should communicate with payers. Explore timelines to determine the right time for HOL brand support and ensure the best use of resources. Discover how top companies align messages across teams and coordinate HOLs with other field forces to deliver a strong product story.

You may also be interested in our market access library as well as our individual market access research reports.

Key Questions that This Study Answers About The Health Outcomes Liaison

  1. How many HOLs should my company have on staff?
  2. How much budget should be allocated to the HOL team?
  3. What education and experience should an ideal HOL candidate possess?
  4. How often should an HOL communicate with a payer account?
  5. At what point in a product’s development should HOLs begin supporting it?
Price $3,495
Publication Date July 2013
Pages 120
Chapters 3
Metrics 500 +
Charts / Graphics 87