physician relationships
3.20.2012 Medical Affairs
New Service Provides Benchmarks and Customizable Data for Medical Science Liaison Programs
Cutting Edge Information's new customizable "MSL Data Suite" combines the company's experience in researching medical science liaison performance and MSL program management with our team's strength in providing Life Science companies with benchmarking data, analysis...
2.17.2012 Fair-Market Value
Fair-Market Value Benchmarking Service Provides KOL Compensation Data for More Than 100 Countries
By Yanis Saradjian,Director of Consulting
Our newly updated Fair-Market Value Benchmarking and Analysis service now provides medical, scientific and regulatory staff at life sciences companies with fair-market value benchmarks for thought leaders and influential...
2.14.2012 Direct-to-Patient and DTC
AMA Weighs in on Social Media
By Casey Ferrell,Research Analyst
Joining the ever-growing list of organizations, associations and trade groups to weigh in on social media, the American Medical Association this week adopted a non-binding policy suggesting how physicians should go about...
1.30.2012 Fair-Market Value
Extended Sunshine Act deadline provides extra time to track and report physician payments
Six Tips to Help Build the Ideal Thought Leader Database
As the industry awaits the release of the delayed Sunshine Act guidelines, pharmaceutical and medical device companies are benefiting from the extra time by reviewing current physician payment reporting...
1.25.2012 Medical Affairs
Medical publications teams: Real estate agents for journal selection
This is the first blog entry in a two-part series on journal selection.
By Ryan McGuire,Senior Research Analyst
Evaluating the medical journal landscape is the first step toward making sure manuscripts find their way to the appropriate home. In fact,...
12.6.2011 Fair-Market Value
Preliminary Work and Travel Costs Take Center Stage in FMV Calculations
New study provides process for calculating compliant fair-market value payments
Although 100 percent of drug companies compensate key opinion leaders (KOLs) for their method of travel, only 60 percent do so for any preliminary work. And as mandatory public...
12.6.2011 IIT Studies
Internet-Based Investigator Initiated Trial Submission Systems Grow
Over Half of Drug Companies Now Use Electronic or Web-Based Tools for Managing Proposals
Electronic or web-based submission systems for investigator initiated trial (IIT) proposals are now in place at 58% of biopharmaceutical companies, and that number is expected...
11.23.2011 Marketing
Physician Assistance Now Topping ROI for Pharmaceutical Marketing
New Report Analyzes Return-on-Investment for Various Drug Marketing Activities
'Provider support' and other physician assistance strategies show some of the strongest return-on-investment among pharmaceutical marketing activities. These activities and programs...
10.7.2011 Medical Affairs
Will MSLs go the way of sales reps?
By Elio Evangelista,
Director of Research
EyeForPharma published a recent story asking whether Medical Science Liaisons were just sales reps in disguise. The notion that liaisons play a similar role as sales reps is a common criticism of the medical...
7.13.2011 KOL Management
How Are Drug Companies Approaching Non-Traditional Healthcare Providers as Thought Leaders?
Under regulatory pressure for greater transparency around relationships with physicians, pharma and biotech companies have increasingly approached mid-level providers and allied health professionals as thought leaders. There are thought leaders within every category...







