Medical Information

Marketing and commercial teams get a lot of the credit for a successful product launch, but medical affairs teams are typically buzzing with activity in the months (sometimes even years) preceding drug approval.  As the official communication channel between a...

Although marketing and market access functions may not support a developing drug until Phase 2 or even later, companies need to coordinate between several different teams as products move through different development stages beginning in the pre-clinical stage....

Within companies’ medical affairs groups, medical information subfunctions disseminate information quickly across consumer and healthcare practitioner audiences alike.  However, US companies rely on different-sized medical information teams to fulfill these...

By Ryan McGuire, Senior Research Analyst As their name suggests, medical information teams are charged with organizing and understanding pharmaceutical companies’ referenced clinical literature. These teams’ handling of companies’ medical literature...

Country-level medical affairs budgets currently average $1.9 million across Asia, Europe, North America and South America, according to our recent benchmarking study, with pharmaceutical and biotech companies boosting their investment in medical affairs affiliates...

The role of call centers and medical information centers of excellence is rapidly shifting as average call volumes decrease, but the need for call centers’ coordination capability grows and becomes more valuable. New technology diversifies the communication...

Outsourcing is most popular among global Medical Affairs teams Global medical affairs departments outsource more activities than U.S. or other country-level groups. 51 percent of pharmaceutical companies’ global departments outsource medical affairs activities,...

As the responsibilities of medical affairs departments increase, the need for outsourcing certain activities does too. Early data from our ongoing study on modern medical affairs departments confirms this idea. Survey results reveal that 83% of respondents from...

Time since launch also correlates to choice between internal or outsourced call center RESEARCH TRIANGLE PARK, NC - July 6, 2010 - Pharmaceutical companies vary in their decision to stay in-house versus outsourcing medical information call centers and in how...

Medical information call centers do not receive the attention deserving of a group that serves as a major point of contact between customers, patients and doctors, and the company. In fact, the lack of attention is even more troubling knowing that medical information...