Medical Affairs

9.2.2014 Medical Affairs

Staying in the Loop: Pharmaceutical Call Center Audits

By Jacob Presson, Senior Research Analyst Pharmaceutical companies’ medical information groups often use outsourced call centers to support their activities.  As such, keeping close track of the performance of these vendors has grown in importance. ...
 

8.28.2014 Medical Affairs

Patients Can’t Answer? Look to Clinician- or Observer-Reported Outcomes!

By Victoria Cavicchi, Research Analyst Because of patient-reported outcomes’ implications for market access and reimbursement success, many pharmaceutical organizations include these endpoints during clinical trials.  However, these clinical...
 

8.26.2014 Fair-Market Value

So You Wanna Build an Investigator Meeting Budget?

Investigator meetings engage, educate and synchronize investigators before a clinical trial begins.  These meetings may have been extravagant in the 1990’s, but increased physician-pharma interaction regulations now monitor how much money companies spend on...
 

8.20.2014 Medical Affairs

What’s In A Name? How the Functional Title Encompasses the MSL Role

By Ryan McGuire, Head of Research The MSL role should be an easy to define. But if this is truly the case, why does the pharmaceutical industry use so many different titles used to describe the function? Besides medical science liaisons, there are...
 

8.12.2014 IIT Studies

Oncology is the Top Disease Area for Clinical Trial Compensation

By Ryan McGuire, Head of Research A new study from CEI reveals that oncologists receive the highest average clinical trial compensation per patient visit.  Surveyed clinical trial managers report that principle investigators earn an average of...
 

8.8.2014 KOL Management

Medical Advisory Boards: Refreshing Companies’ Clinical, Marketing and Market Access Strategies, One Meeting at a Time

By Sarah Ray, Senior Research Analyst Medical advisory boards take a number of forms across life science companies’ clinical, marketing and market access teams.  Although recent legislature limits how companies interact with the physicians and...
 

8.6.2014 Medical Affairs

Pharmaceutical Call Center Management: Evolve to Respond to Better Informed Customers

By David Richardson, Director of Research Let’s face it, Google makes us smarter.  Well…not really.  But it certainly gives us a window into all kinds of information that used to be held only by professionals.  The healthcare industry has...
 

7.29.2014 Medical Affairs

Are You Ready to Optimize Your Medical Publications Department?

By Victoria Cavicchi, Research Analyst Within the life sciences industry, medical publications groups are tasked with a critical responsibility: sharing company findings and new scientific brand support details with the healthcare community.  To...
 

7.11.2014 Medical Affairs

Strategic Medical Publications Management: Selecting the Best-Fit Scientific Journals for Manuscript Submissions

By Sarah Ray, Research Analyst Medical publications help companies to communicate clinical trial findings, provide internal marketing support and educate the scientific community. To optimize strategic medical publications management, dedicated...
 

6.18.2014 KOL Management

Surveyed Companies Reveal Pharmaceutical Ad Board Costs

By David Richardson, Director of Research Ad boards and their related costs are a growing area of interest in the life sciences industry. A sampling of companies surveyed by Cutting Edge Information recently reported their spending for an average...