Market Intelligence

1.27.2014 Librarian / Knowledge Management

Big Data Market Intelligence Applications: It’s Kind of a Big Deal

By Nicole May, Research Analyst A broad range of applications are well suited to Pharmaceutical Big Data market intelligence initiatives.  From helping to identify opportunities for new therapies to assessing the success of current products, the...
 

2.11.2013 Competitive Intelligence

The Art of War Games and SWOT

In the world of business, war gaming is a common tactic used to analyze competitive intelligence and test the implementation of strategies to counter the competition.  If I may briefly follow the example of the movie industry and quote Sun Tzu in reference to...
 

6.15.2011 Competitive Intelligence

Competitive Intelligence Groups Most Effective on their Own

Life Science Companies Need to Take Advantage of Synergies Between Independent Market Research and Competitive Intelligence groups, says Cutting Edge Information Sharing knowledge, data and analysis between Market Research teams and Competitive Intelligence (CI)...
 

1.28.2011 Forecasting

New Oncology Forecast Study Launched

Business intelligence firm Cutting Edge Information has released its newest study on the global cancer market, "Oncology Market Forecast to 2015: Brand Spending and Development Opportunities." When CEI first delved into the cancer market, its original oncology...
 

1.19.2011 Forecasting

Generics Challenge Parkinson’s Drug Sales

Generic challengers are geared up to erode sales in the market for Parkinson's drugs, with the number-two Parkinson's drug by sales in the United States, Boehringer-Ingleheim's Mirapex, having lost patent exclusivity in 2010. The generic competition arrived earlier...
 

1.8.2011 Market Intelligence

Pharma Market Research Managers Reevaluate Vendor Relationships

Relationships may be everything in business - and regular reviews of those relationships shouldn't be ignored. In the life sciences industry, pharmaceutical market research leaders conduct regular evaluations of preferred vendors - those external firms short-listed...
 

1.6.2011 Forecasting

New Diabetes Forecast Study Examines Drugs, Classes, and Market Leaders

The Research Team has just released the newest diabetes market forecast study. Since 2008, Cutting Edge Information has developed forecasting data for the diabetes treatment market. The new report - "Diabetes Market Forecast to 2015" - provides a deep analysis...