Clinical Trials Management
Strategic Pricing
Brand Development & Launch
Clinical Outsourcing Cost Management & Decision Making
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A Guidebook to Pharma Brand Optimization: Lifecycle Management Strategy (PH108)
Published 2008 268 Pages 500+ Metrics 185 Charts and Diagrams
Overview
Biogen Idec
Bristol-Myers Squibb
Farma S.A.
Genentech
Genzyme
Grey Healthcare Group
Implicit Bioscience
Prescription for Strategy LLC
Novartis
Replidyne, Inc
Sanofi-Aventis
Valeant Pharmaceuticals
Expert Patent Lawyer
Diabetes Type 2
Gastroenterology
Urology
Women’s Health