Forecasters say the market for
generic biologic drugs will reach nearly $12 billion worldwide in 2010.
Though such numbers indicate that the generics industry is on the rise –
several blockbuster drug patents will expire in the next five years –
regulatory obstacles could hinder biogeneric development.
The FDA’s current drug-approval
process does not support biogeneric reviews. This situation may soon change:
a recent article in the Wall Street Journal reported that the FDA is
laying early groundwork for generic versions of biologic medicines.
Under debate is how companies
prove that complex biogenerics are equivalent to – and as safe as – branded
counterparts. “Though an approval process is needed, the amount of testing
required to prove bioequivalence between generic and branded biologics is
unclear,” said Cutting Edge Information senior analyst Eric Bolesh. “Traditional
generics can be compared to branded drugs through chemical specifications.
But biologics contain large molecules, and there is a capacity for
unpredictable interactions with human bodies. This generates some safety
uncertainty.”
Both biogeneric manufacturers
and biotech companies actively lobby the FDA and US Congress to influence
guidelines for biogeneric approval. Once an adequate approval process is in
place, generic biotech drugs will become an alternative for consumers
demanding price relief. How much price relief, however, is unclear. “The
price of producing biogenerics creates different cost structures for generics
firms,” said Hess. “The biogeneric marketplace could look very different from
the conventional generics marketplace we know now.”
In its report on the topic,
“Combating Generics: Pharmaceutical Brand Defense,” Cutting Edge Information
showcases competitive strategies from both branded and generic biologic
makers. The report contains strategies from Sandoz, Genentech, Eli Lilly,
Mylan Laboratories, and Teva Pharmaceuticals.
To download a summary of this 164-page report, visit
http://www.PharmaGenerics.com.
For more information or to learn about other Cutting Edge Information
research, contact Diana Borja at
diana_borja@cuttingedgeinfo.com or 919-433-0219.
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