MSL Assessment Metrics List
Available in a variety of solutions.
The MSL Program Assessment service is available in a variety of solutions to meet every client’s desired scope and depth of analysis, budget, and project timeline. Whether you choose the Standard Custom, Premium Custom, Advanced Custom, or On-Demand Custom solution, you will be able to select from a variety of real-world MSL program benchmarks, including:
Organizational Metrics
- Dedicated MSL department
- Program structure
- MSL team alignment
- Reporting department
- Executive leadership
- Combined structure and alignment
- Percentage of companies with Ex-US operations
- Combined structure and Ex-US operations
Opinion Leader Metrics
- MSL interactions with KOLs
- Range of frequency of MSL interactions with KOLs
- Quarterly interactions based on number of KOL
- Number of KOL per MSL
- Percentage of relationship per type of KOL
- KOL selection criteria
Budget Metrics
- Average US budget
- Average ROW budget
- Budget contribution
- Budget per opinion leader
- US budget range per company size
- ROW budget range per company size
MSL Function Metrics
- MSL Full time equivalents
- Dedicated MSL activities
- Percentage of time MSLs spend in the field
- Duration of MSL work with drug – by phase
- Number of brands supported by MSLs
- Ratio of MSLs per Sales Reps
- Number of brands supported by MSLs per type of team alignment
- MSL selection criteria
- Combined MSL selection criteria
- MSL activities when less than 60% of field time
- MSL activities when 60% to 80% of field time
- MSL activities when more than 80% of field time
- MSL education PCP
- MSL education Specialists
- MSL salaries PCP
- MSL salaries Specialists
- MSL experience PCP
- MSL experience Specialists







