MSL Assessment Metrics List

Available in a variety of solutions.

The MSL Program Assessment service is available in a variety of solutions to meet every client’s desired scope and depth of analysis, budget, and project timeline. Whether you choose the Standard Custom, Premium Custom, Advanced Custom, or On-Demand Custom solution, you will be able to select from a variety of real-world MSL program benchmarks, including:

Organizational Metrics

  • Dedicated MSL department
  • Program structure
  • MSL team alignment
  • Reporting department
  • Executive leadership
  • Combined structure and alignment
  • Percentage of companies with Ex-US operations
  • Combined structure and Ex-US operations

Opinion Leader Metrics

  • MSL interactions with KOLs
  • Range of frequency of MSL interactions with KOLs
  • Quarterly interactions based on number of KOL
  • Number of KOL per MSL
  • Percentage of relationship per type of KOL
  • KOL selection criteria

Budget Metrics

  • Average US budget
  • Average ROW budget
  • Budget contribution
  • Budget per opinion leader
  • US budget range per company size
  • ROW budget range per company size

MSL Function Metrics

  • MSL Full time equivalents
  • Dedicated MSL activities
  • Percentage of time MSLs spend in the field
  • Duration of MSL work with drug – by phase
  • Number of brands supported by MSLs
  • Ratio of MSLs per Sales Reps
  • Number of brands supported by MSLs per type of team alignment
  • MSL selection criteria
  • Combined MSL selection criteria
  • MSL activities when less than 60% of field time
  • MSL activities when 60% to 80% of field time
  • MSL activities when more than 80% of field time
  • MSL education PCP
  • MSL education Specialists
  • MSL salaries PCP
  • MSL salaries Specialists
  • MSL experience PCP
  • MSL experience Specialists